Strategy

Improving strategic decision making

When decisions are made in business there are a number of factors that can be taken into account – for example the objectives of the organisation, the perceived level of risk and the likely effects of the decision on the firm's reputation. Financial considerations will also play a key part...
Finance

The importance of forward financial planning

For a business to survive it needs to look ahead, decide the budget available and plan how the money is going to be spent. Key people involved in such decision making and future business planning are management accountants. Management accountants are specifically trained through organisations such as The Chartered Institute...
Business News

Help at hand for exceptional start-ups

For budding entrepreneurs this could be the time to make the dream become a reality. Google Ventures (a new venture capital fund unveiled by Google) will focus on finding and helping to develop 'exceptional start-ups'. These could be from various industries including software, clean technology, biotechnology, health care or consumer...
Business News

Clever advertising pays off

Businesses need to present a prominent face to the buying public if they want to sell their products. This means promotion including advertising in the right places in order to reach the right audience. Cost-effective advertising must be matched to the type of business, its market and its marketing mix....
Business News

London Fashion Week and the marketing mix

The fashion year has two cycles - the spring/summer season and the autumn/winter one. The fashion industry is highly competitive and fast-moving. Companies like Ben Sherman use major fashion shows to launch their collections as they are a good way of promoting new fashion products to the wholesale, retail and...
Business News

TV by internet

Since setting up over forty years ago, Intel realised the importance of combining product innovation with a market focused approach. Intel is best known for producing the chips that deliver increased power to everyday devices such as gaming systems and computers. This type of technology has opened up a new...
Business News

The importance of good customer service

In the tertiary (service) sector, where Parcelforce Worldwide operates, good customer service is vital and quality service is one way to gain competitive advantage. A change in strategy from product to customer has turned Parcelforce Worldwide into a profitable business. Parcelforce Worldwide research has shown that it costs five times as much...
Business News

The 2009 search for green companies

IKEA and Syngenta are from different areas of industry with different businesses. However, both businesses adopt policies to enable their customers and suppliers to participate in sustainable practices. IKEA's aims are that all the products and materials it takes from the primary sector do not harm the environment, such as...
Business News

Revival of Rubik’s Cube

A new product has a cycle - it is developed, it hits the market, becomes a 'must have', achieves an amazing sales growth and then loses its popularity and sales go into decline. This is what happened to Rubik's Cube following its invention in 1974 by Erno Rubik. However, the product...
Business News

Entrepreneurial opportunities

During these changing economic times there are opportunities for those with an entrepreneurial spirit and new ideas to start up in business. Setting up a new business is a challenge and requires making key decisions. Barclays offers support with this process with its service called Local Business. The following stories...
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