Operations

Focusing on customer needs

Morrisons, the UK’s fourth largest supermarket chain, has set out its strategy for differentiating the company from competitors. As part of a major modernisation programme costing over £60m, the company is concentrating on developing a more appealing environment for food sales.   Food is Morrisons’ core business and it is aiming...
People

Training for succession

Growing potential senior managers from within a company is a long-established strategy which can bring great benefits to a business in terms of cost savings and increased quality. The UK supermarket ASDA has a robust training and development programme to identify potential middle and senior managers which ensures it keeps...
People

Motivation

Motivating people needs an understanding of why people do things as well as what drives them to behave in a particular way.  Each person may be motivated by different factors, whether financial or non-financial. The possibility of acquiring a ticket or being involved with this year’s London 2012 Olympic Games...
People

Leadership

Leading and managing a team of any size requires a range of skills and abilities.  The Chartered Institute of Management (CMI) has been helping businesses in the UK to develop these capabilities in managers for over 60 years.  Its training and qualifications programmes enable managers in all industries to ensure...
Finance

Investing for growth

The American food giant, Kraft Foods, has unveiled its new research and development facility, the Global Centre of Excellence for Chocolate Research and Development, at Bournville in Birmingham.  This is the original home of the Cadbury Company, which Kraft bought for £11.5bn in 2010. The £17m centre is set to...
Marketing

Promoting through collaboration

A global marketing campaign promoting Scottish tourism is to be based around the launch of Disney/Pixar's forthcoming animated film, Brave.  Set in the Scottish Highlands, Brave is to be released in August 2012. VisitScotland, the national tourism organisation, is involved in a £7m campaign which will be its biggest yet...
Strategy

Suppliers as stakeholders

Shares of Alibaba.com, China's biggest business-to-business e-commerce site, have risen 43% after its parent Alibaba Group said it would take the company private to gain full control.  Group chairman Jack Ma said: ‘Taking Alibaba.com private will allow our company to make long-term decisions that are in the best interest of...
Marketing

Changing the marketing mix

Soaring sales of Jaguar and Land Rover cars have helped Indian firm Tata Motors to a huge rise in profits, the firm has announced.  In the three months to December 31 2011, Tata Motors profits rose 41% as compared with 2010 to 34.1bn rupees ($692m; £441m), with sales up 44%...
Operations

Evaluating operational efficiency

Up to 190 jobs at American Express's European headquarters in Brighton could be moved overseas. The credit card company said it was consulting staff over plans to redeploy the ‘non-customer facing’ roles to India or Argentina.  In a statement, the firm said: ‘As a global company, we are always seeking...
Strategy

Considering stakeholder needs

The number of concerts held at Hyde Park in London is to be cut from 13 per year to nine after complaints from residents.  Westminster Council has also decided to reduce the number of people who can attend the events, from 80,000 to 65,000, and in some cases to 50,000....
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